Rooted in a larger family commitment to turn loss and tragedy into purpose, Melvin Made exists to honor survivors, caregivers, and those gone too soon by raising both awareness and money for cancer charities. Pink Jasmine pays tribute to a beloved niece lost to pediatric cancer, Lindsay reflects a three-time survivor’s courage and commitment to truth, and Betty Jo recalls a breast cancer survivor whose home once smelled like fresh pound cake—together with scents like Hilton Head, Southern Office, and Frankincense Fireside, each fragrance title carries a story, transforming personal grief into light that gives back.